Why is 02 so expensive?

[TommyT]

I switched to o2 as everyone kept telling me it was cheaper and most of my friends & family are on 02.

But with Orange I got unlimited texts for £7.50 a month

With o2 I only get 300 texts for £10

I'm failing to understand how a 14000% price increase in amount of top up required for same amount of texts I got with Orange is cheaper?

[Anonymous]

I was loyal to One2One / T-Mobile / EE since they started two decades ago. But the signal got worse & worse & became intolerable, so I've changed to O2. It's very good in this area & loads of my mates have also changed.

But I used to pay £25 to T-Mobile and O2 was £33 for 1GB & £38 for 2GB.

I went with the £38 coz I didn't really know how much, or how little, 2GB was. Looking at how much I have used so far, I've decided that 1GB is more than enough, especially as I use it a lot during the day at home where I can use my WiFi internet.

Still more expensive than I was paying, but it's a great signal - at last !

[Anonymous]

Why is O2 PAYG Classic so expensive? 5p/text,5p/meg data, & 5p a minute phone call.

3 is far cheaper, 2p/text,1p/meg data & 3p a minute phone call.

ie data usage is one fifth of O2's pricing.  

[MI5]

Because that's what O2 have decided to charge.
Why do baked beans cost different amounts between Asda and Tesco?