Call customer service or try in store.
Sometimes, stores can give an extra discount to secure a sale but in general, o2 don’t price match like other companies do.
... in general, o2 don’t price match like other companies do.
Don't we know it, @MI5
Just read the OP6T is going on sale across several outlets and carriers in the UK, so the flippant take-it-or-leave-it approach might dwindle a touch this year. Maybe.