The End of Nokia.... Microsoft Lumia will replace the Nokia brand

[Anonymous]

Sad day...who can forget the 3310,6210,...and so many others....

(source http://www.theverge.com/)

Microsoft started dropping hints about its plans to kill off the Nokia and Windows Phone brands last month, and now the company is ready to make it official. Microsoft Lumia is the new brand name that takes the place of Nokia for the software maker. The name change follows a slow transition from Nokia.com over to Microsoft's new mobile site, and Nokia France will be the first of many countries that adopt "Microsoft Lumia" for its Facebook, Twitter, and other social media accounts. Microsoft has confirmed to The Verge that other countries will follow the rebranding steps in the coming weeks.

NOKIA IS STILL A SEPARATE COMPANY

Microsoft's decision to drop the Nokia brand itself doesn't mean that Nokia is going away fully. Nokia still exists as a separate company without its phones business, and the Finnish firm now focuses on mapping and network infrastructure. Microsoft's choice to use Lumia as the Nokia replacement won't come as a surprise to many. Nokia's Windows Phone apps have been rebranded to Lumia recently, and holiday ads will be pushing Lumia instead of Nokia.

What's not clear is how Microsoft will handle the branding on its future Windows Phone. Existing Lumia devices carry the Nokia logo at the front and back typically, and Microsoft could opt for just Lumia or Microsoft at the front and back, or even the lengthier Microsoft Lumia combination. We'll likely have to wait until Microsoft announces a new Lumia after the rebranding exercise to understand exactly how the company will label its future Windows Phones.

[Bambino]

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@viridis wrote:
Very innovative but also too stubborn in standing by its failing operating system.
If they accepted android when others did, they would now be sitting alongside Samsung.

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Samsung might never have gotten a foothold if Nokia had stayed ahead of the curve. My first phone was a Motorola StarTac, but then I had Nokias for years.

[viridis]

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@Bambino wrote:

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@viridis wrote:
Very innovative but also too stubborn in standing by its failing operating system.
If they accepted android when others did, they would now be sitting alongside Samsung.

---

Samsung might never have gotten a foothold if Nokia had stayed ahead of the curve. My first phone was a Motorola StarTac, but then I had Nokias for years.

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Agreed, 

There's 2 events in tech that has crippled giants.

1 nokia's refusal to embrace another operating system apart from the failing bada until it was too late and then limiting itself to the windows userbase of 26.

2. Sony's failure to release a user friendly mp3 player before Apple even though they had the better opportunity and resources to do so. instead, they too were too preoccupied with saving the failing minidisc 💽 format. 

Both of these companies were in pole position to do these things and because of pure r/d failures they not only now are clinging on to survival, but gifted those who did these things, literally, Billions in revenue and profits.

[jonsie]

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@Bambino wrote:

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@viridis wrote:
Very innovative but also too stubborn in standing by its failing operating system.
If they accepted android when others did, they would now be sitting alongside Samsung.

---

Samsung might never have gotten a foothold if Nokia had stayed ahead of the curve. My first phone was a Motorola StarTac, but then I had Nokias for years.

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I remember the days when you aspired to own a Nokia, it was the must-have phone long before Apple and Samsung stamped all over the mobile market.

[Anonymous]

thanks you  for the info @Bambino @viridis @jonsie 

good for me to learn some of the history of the early mobile phone :womanvery-happy:

WispaRed7 

[L_W_Ward]

Wonder how long until the Surface phone comes out?

[jonsie]

It's been promised for a good while but it's all about rumours at the moment.