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Anonymous
Posts: 0

Re: TU Go changes its name to TU

I feel a patent dispute coming as Sainsburys already have been using TU for a long time
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Former Staff
Posts: 11,573
Registered: ‎13-08-2012

Re: TU Go changes its name to TU

Hi @Anonymous, please see my post above Smiley Happy

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Level 64: Magistrate
Posts: 13,398
Registered: ‎31-03-2010

Re: TU Go changes its name to TU


@Toby wrote:

Hi @Bambino,

The app does work for most members though, so the team can (and should) continue to work on other aspects. Also, separate teams work on the app itself and its surrounding marketing and branding internationally.

 

With regards to the TU brand, the products/services are entirely separate and do not conflict in that way. This makes a difference to how names can be used.


Hi @Toby,

With all respect, the app wasn't working for many people over the weekend, hence the many threads of complaint which myself and some of the other regular contributors here had to field. Whether it was working related to other aspects is immaterial. There were quite a few people with new or upgraded phones and sims who couldn't receive texts because of the app not working properly.

 

With regards to the TU brand, it just seems to me that O2's marketing branch haven't done their homework. Why would they want customers confusing the branding with Sainsbury's clothing even if the service offered doesn't conflict? Can you tell me what makes 'TU' more significant than 'TuGo', because I personally don't see it as an earth shattering brand name change, and it won't surprise me in the least if Sainsbury's don't ask O2 the same question.

I DO NOT WORK FOR O2



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Former Staff
Posts: 11,573
Registered: ‎13-08-2012

Re: TU Go changes its name to TU

[ Edited ]

Hi @Bambino,

 

Yes, some members did see issues over the weekend, but most did not, so when you say, "but it's no good to anyone if it doesn't work" this indicated to me that you thought this affcted all members which is not the case Smiley Happy.

I am however going to post an update very soon regarding it and have been asking members if they are still affected. I'm also working on getting us more dynamicallt pro-active updates for the app when there are issues.

 

TU is simply how the brand is reflected across the globe in certain aspects. Making it more consistent across the different countries provides more consistant information, updates and communication. I cannot offer any thoughts on other companies and their brands Smiley Happy.

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Level 14: Rising star 
Posts: 277
Registered: ‎31-01-2014

Re: TU Go changes its name to TU


@Bambino wrote:

 

With regards to the TU brand, it just seems to me that O2's marketing branch haven't done their homework. Why would they want customers confusing the branding with Sainsbury's clothing even if the service offered doesn't conflict? Can you tell me what makes 'TU' more significant than 'TuGo', because I personally don't see it as an earth shattering brand name change, and it won't surprise me in the least if Sainsbury's don't ask O2 the same question.


O2 has had a tradmark with the text Tu since 2012. Sainsbury's since 2005. Along with about 40 other companies dating back to the 80s. It's not unusual for companies in totally different fields to have overlaps on their trademarks. This'll cause about as much confusion as people going in to an Apple store to buy their pink ladies.

I work for O2 but my comments and opinions posted here are solely my own and do not reflect those of Telefonica.
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Anonymous
Posts: 0

Re: TU Go changes its name to TU

What does TU stands for ?

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Posts: 2,174
Topics: 124
Kudos: 176
Registered: ‎06-11-2014

Re: TU Go changes its name to TU

[ Edited ]

 

@Anonymous wrote:

What does TU stands for ?


Tutting Useless Zipped

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Level 64: Magistrate
Posts: 13,398
Registered: ‎31-03-2010

Re: TU Go changes its name to TU


@PhoneDoc wrote:

@Bambino wrote:

 

With regards to the TU brand, it just seems to me that O2's marketing branch haven't done their homework. Why would they want customers confusing the branding with Sainsbury's clothing even if the service offered doesn't conflict? Can you tell me what makes 'TU' more significant than 'TuGo', because I personally don't see it as an earth shattering brand name change, and it won't surprise me in the least if Sainsbury's don't ask O2 the same question.


O2 has had a tradmark with the text Tu since 2012. Sainsbury's since 2005. Along with about 40 other companies dating back to the 80s. It's not unusual for companies in totally different fields to have overlaps on their trademarks. This'll cause about as much confusion as people going in to an Apple store to buy their pink ladies.


Why would O2 want to establish a trademark seven years after another company already had it? I'll ask you the same question then, @PhoneDoc. What's the significance of the name? To me, it means absolutely nothing. Personally, I think your Apple store analogy is completely wrong. The name TU is mainly associated with American universities. It's also a Chinese surname. What relationship it could have with the app is beyond me. https://en.wikipedia.org/wiki/TU

I DO NOT WORK FOR O2



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Level 43: Bright Spark
Posts: 4,509
Registered: ‎26-03-2014

Re: TU Go changes its name to TU

[ Edited ]

funnily enough, searching for "what does TU mean" gives on link which says ******'s up (chaos, broken).

Oops...

 

 

edit - seems I fell foul of the swearing censor.

 

it meant a small british bird also called blue, yellow or great (and this word)...

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Former Staff
Posts: 11,573
Registered: ‎13-08-2012

Re: TU Go changes its name to TU

Its also a Spanish word guys FYI. O2 is part of the Telefonica group.

 

I think @PhoneDoc's analogy is valid. Its obviously personal opinion here though guys. We're al different Smiley Happy

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