It’s time for an exciting share. We’ve been putting a prototype together for a new way to discover Priority rewards. Our content types have grown to include; Articles, Offers, Prize Draws and Tickets, so we want to provide a refined searching experience.
Check out the images below and have a think about the following questions to help us understand a bit more about what you think of this new design.
Look forward to seeing your responses.
Please note, this is not customer services and we cannot access your account. Do not publish personal details (email, phone number, bank account).
Link to our guide on how to contact them can be found here
Here you go, @GarethWyn ...
Going to need a bigger phone, I think 😖 It certainly looks less cluttered!
I noticed that - Prize Draws can be elusive and not easy to find in tha app currently. Good move.
I'd give it a go, for sure - a good Search bar is my preference, though...
Profiling is fraught with pitfalls... Why go there?
The space, lots of blue and you've resisted the temptation to fill it with stuff!
I'd get rid of the 'check box' icons on the Settings page, just make the text 'hot'.
And I'd put that Search bar on the same place on each 'page', as "Search is king!".
Blue looks good, but there is some red on the "artist of the week" page - why not allow people to choose either the O2 Blue or the VM Red background? It is VM-O2 now, after all...
Thanks for the opportunity to give feedback!
What are your initial reactions at the new design?
TBH, slightly underwhelmed. It's nothing special 😐
Do you like that we’ve brought tickets, offers articles and prize draws into one area, “Discover”? If not, why not?
Yes, though 'Discover' is not the first word that springs to mind.
Would you be inclined to use the filters to find what you’re looking for?
Yes, filters are always good. Annoys me though when supermarkets for example always display 'Most popular' first (or even worse, something like 'suitable/recommended for you' as if their dumb algorithms ever get that correct LOL)!
What do you think about creating a “For You” page that gives you personalised rewards?
Hmm. Not sure. Not bothered either way.
What’s your favourite part of the new design?
It's a nice, dark blue colour, easy on the eyes 🤗
What would you change about the new design?
You're not paying me to be a UX/UI design expert. If you were, then I'd offer you a more nuanced, professional *cough* opinion 😏
Any other comments?
Nah, it's all good. An improvement at least, which is the main thing! 👍