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Air time cost differenced

Monkehfu
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Serious question here.
How do O2 justify the huge differences in cost for the same airtime plan?

Looking through the site for an upgrade today and for my airtime plan I chose the following for any phone I looked at.

£0 upfront
24 months
5GB data

The price for this varies considerably over handsets.
The lowest being £12pm up to £24pm. How?

How do O2 justify selling the same airtime plan at different prices?

Why is 0/24/5GB more expensive on say a Pixel 5 from a Sony II 5G?
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Cleoriff
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@O2Lisa wrote:

You're welcome @Cleoriff 

Hope you've had a lovely weekend smiling


Once I can see and feel the sun again @O2Lisa, I may have a good weekend. Until then pretty much 'same old same old'joy

*The Game Is On*

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Monkehfu
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Have enabled private messages.
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Cleoriff
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@O2Lisa?

*The Game Is On*

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O2Lisa
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Thanks @Cleoriff smiling

My working hours are Monday 08:00 - 18:00, Tuesday - Friday 08:00 - 14:00
Any messages sent outside these time will be responded to on my return.
Thanks slight_smile

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