topic Sony mobile, the end? in Off-Topic

Sony mobile, the end?

viridis — Fri, 16 Jan 2015 09:24:27 GMT

When rumours get louder, there's generally some element down the line that has some truth.
The latest rumour doing the rounds is that Sony will close down the Xperia wing after releasing the Z4.
My personal take on the rumour is that I believe it could happen very easily. Sony are a broken shadow of what they once were, and can not afford to prop up failing divisions no longer. They did it with VAIO, just after releasing one of the best ultra books created, they shut up shop for the computing wing.
With Xperia phones not seeing the sales they deserve, or getting the recognition they deserve either, a very real axe is hanging over Xperia.

More info:
http://beta.techradar.com/news/phone-and-communications/mobile-phones/following-vaio-sony-s-phone-and-tv-businesses-may-be-next-for-the-chop-1280403

Re: Sony mobile, the end?

MI5 — Fri, 16 Jan 2015 09:26:34 GMT

It will be sad. The Z range are fantastic phones.....

Re: Sony mobile, the end?

Anonymous — Fri, 16 Jan 2015 09:31:07 GMT

I thought Sony were coming back on top with the Xperia phones & the Z range. How wrong was I

Re: Sony mobile, the end?

viridis — Fri, 16 Jan 2015 09:32:06 GMT

Great phones, shocking losses.

Re: Sony mobile, the end?

Cleoriff — Fri, 16 Jan 2015 09:35:13 GMT

@viridis wrote:
Great phones, shocking losses.

But why the losses @viridis ? I honestly thought this was a brand name that much of the public loved.

Re: Sony mobile, the end?

jonsie — Fri, 16 Jan 2015 09:40:51 GMT

The Sony brand name is synonymous with the manufacture of high quality products. Personally I'm surprised and a little saddened.

Re: Sony mobile, the end?

viridis — Fri, 16 Jan 2015 09:42:30 GMT

Because Sony used to be, what apple is now.
With exception of playstation Sony have been dropping like a lead weight since the late 90s.
In the mobile market, there are two rulers, they make good profit due to the sheer volume of parts and assembly and it's relevant discount.
then there are the second tier manufacturers, HTC, LG, Sony.
They don't make as much, if any profit and they have to prop up the mobile division.
Bottom line is, Sony cannot afford to anymore.

Re: Sony mobile, the end?

Anonymous — Fri, 16 Jan 2015 09:43:08 GMT

It would be bad for competition too and could result in an increase in prices.

That said there is stronger competition coming out of China in Xiaomi who are now releasing phones in competition with iPhone at half the price.

Re: Sony mobile, the end?

jonsie — Fri, 16 Jan 2015 09:52:08 GMT

@Anonymous wrote:
It would be bad for competition too and could result in an increase in prices.

That said there is stronger competition coming out of China in Xiaomi who are now releasing phones in competition with iPhone at half the price.

Not surprising as they make most of the present iphone. ..

Re: Sony mobile, the end?

Anonymous — Fri, 16 Jan 2015 10:01:17 GMT

This is such sad news if true.

Sony have been making quality handsets since i can remember and their Z range specifically is fantastic.

Whether this is because of the cheaper quality handsets coming in from China or the bewildering gaining popularity of Apple's products, this is sad

Re: Sony mobile, the end?

Anonymous — Fri, 16 Jan 2015 15:12:52 GMT

Real shame I've just upgraded to z3 compact and i am very impressed with it

Re: Sony mobile, the end?

Anonymous — Fri, 16 Jan 2015 15:46:24 GMT

I've had quite a few Sony handsets over the years and I've always been impressed so I'll be sorry to see them go if the rumours are true. One of my all time favourite phones was the Sony Ericsson W800i.

I have mixed opinions about Sony as a brand. Over the years I've had a Sony eReader (prefer the Kindle for ease of use although the Sony looks better), Vaio laptop (can't stand it!), TV (love it, the best we've had), Walkman (cassette and MP3, both really good).

Re: Sony mobile, the end?

viridis — Thu, 29 Jan 2015 23:19:11 GMT

First on the 2015 chopping block, Music unlimited.
Cannot see how it's cheaper to run through spotify when Sony have their own music label?

Important News about Music Unlimited
From March 29, you will no longer be able to use Music Unlimited. However, we will soon be launching an exciting new music experience. If you have an active Music Unlimited subscription at the end of February 2015, you will be able to continue listening until the end of March, and you will not be charged during the month of March. Music Unlimited subscriptions will automatically expire on March 29 and will not renew again.

Check www.playstationmusic.com/spotify for more information regarding our exciting new music experience.

Re: Sony mobile, the end?

Cleoriff — Thu, 29 Jan 2015 23:41:42 GMT

@viridis wrote:
First on the 2015 chopping block, Music unlimited.
Cannot see how it's cheaper to run through spotify when Sony have their own music label?

Important News about Music Unlimited
From March 29, you will no longer be able to use Music Unlimited. However, we will soon be launching an exciting new music experience. If you have an active Music Unlimited subscription at the end of February 2015, you will be able to continue listening until the end of March, and you will not be charged during the month of March. Music Unlimited subscriptions will automatically expire on March 29 and will not renew again.

Check www.playstationmusic.com/spotify for more information regarding our exciting new music experience.

Sad news @viridis ....winding down it seems?...

Re: Sony mobile, the end?

viridis — Thu, 29 Jan 2015 23:46:29 GMT

God knows what's going on at Sony, at lot of cost reduction at the least.

Re: Sony mobile, the end?

Cleoriff — Thu, 29 Jan 2015 23:51:47 GMT

My youngest always loved Sony phones. Until I gave him my S3 he had never used another make...

Re: Sony mobile, the end?

Anonymous — Fri, 30 Jan 2015 02:18:04 GMT

where have Sony gone wrong?

in electric/electronic equipment they were considered one of if not the best at one time - I'm thinking tv's - I've always had a Nokia phone, but the 1st piece of personal tech stuff I had, & still have, is a Sony Walkman, it was gifted to me by my then husband when he came home from Sharjah UAE = lots of far east tech stuff out there even then about 27 years ago, bye-the-bye I had a combination microwave cooker out there, which I considered revolutionary att

Re: Sony mobile, the end?

viridis — Fri, 30 Jan 2015 11:23:49 GMT

@Anonymous wrote:
where have Sony gone wrong?

In a word, MiniDisc