topic Re: Apple’s ‘darkest day’ in Off-Topic

Apple’s ‘darkest day’

MI5 — Thu, 03 Jan 2019 22:21:24 GMT

My heart is bleeding

Shares of Apple Inc. tanked Thursday, after the technology giant’s revenue warning triggered an avalanche of price target cuts by Wall Street analysts.

Half of the 41 analysts surveyed by FactSet cut their targets, some by as much as $100.

That knocked the average target down by about 13% to $187.03, from $215.91 on Monday, marking the lowest average target since it ended October 2017 at $179.32. The average rating remained at the equivalent of buy, as the new target was about 32% above current prices.

https://www.marketwatch.com/story/apple-stock-sinks-as-wall-street-cuts-target-to-14-month-low-after-darkest-day-in-iphone-era-20**Personal info**

Re: Apple’s ‘darkest day’

Cleoriff — Thu, 03 Jan 2019 22:27:01 GMT

This has been on all news channels today.

They interviewed one mobile phone specialist on the BBC and he said he thought Apple fans were probably getting tired of paying £1000 for a device which failed to improve much year on year....

Re: Apple’s ‘darkest day’

jonsie — Thu, 03 Jan 2019 22:31:35 GMT

Made me smile this morning.

A lot of people are cottoning on that there are superior products at half the price. Not that iPhone is a bad phone but I've never understood people buying into the Apple brand without ever looking what else is on offer.

Re: Apple’s ‘darkest day’

MI5 — Thu, 03 Jan 2019 22:38:54 GMT

The over £1000 price tag has finished it for many..... Will they learn though ?

Re: Apple’s ‘darkest day’

viridis — Thu, 03 Jan 2019 22:42:50 GMT

Hahahahahahahahaha!!!!!

that'll teach em.

sheep the lot o... oh wait

Re: Apple’s ‘darkest day’

MI5 — Thu, 03 Jan 2019 22:44:28 GMT

lol

Re: Apple’s ‘darkest day’

Cleoriff — Thu, 03 Jan 2019 22:45:24 GMT

@viridis wrote:
Hahahahahahahahaha!!!!!

that'll teach em.
sheep the lot o... oh wait

Yeah yeah yeah...so says the guy who has just reviewed ~~the~~ Ipad Pro ....

Re: Apple’s ‘darkest day’

Anonymous — Thu, 03 Jan 2019 23:01:01 GMT

Where’s the violin when you need it 😂

Re: Apple’s ‘darkest day’

MI5 — Thu, 03 Jan 2019 23:06:40 GMT

Re: Apple’s ‘darkest day’

Anonymous — Thu, 03 Jan 2019 23:35:29 GMT

I'm not sure dropping a few quid is their darkest day. The day Microsoft bailed them out was much darker.

I don't think this will change their pricing policy as they're blaming China.. which is a shame because Apple & China both deserving bending over & ..

Re: Apple’s ‘darkest day’

madasaf1sh — Fri, 04 Jan 2019 08:04:00 GMT

Dont forget they only have $285Billion Dollars cash in the bank... so dont feel too bad for them....

Re: Apple’s ‘darkest day’

Glory1 — Fri, 04 Jan 2019 08:17:50 GMT

Well personally I've no sympathy for them. It couldn't happen to a better company.

Maybe, just maybe the sheep are waking up. Hallelujah

Re: Apple’s ‘darkest day’

Cleoriff — Fri, 04 Jan 2019 08:25:47 GMT

@Glory1 wrote:
Well personally I've no sympathy for them. It couldn't happen to a better company.

Maybe, just maybe the sheep are waking up. Hallelujah

No, they will still bring their sleeping bags and 'hard earned cash' to camp out ready for the opening of the store on the next release day....

Re: Apple’s ‘darkest day’

TallTrees — Fri, 04 Jan 2019 09:08:29 GMT

@Cleoriff wrote:
@Glory1 wrote:
Well personally I've no sympathy for them. It couldn't happen to a better company.

Maybe, just maybe the sheep are waking up. Hallelujah
No, they will still bring their sleeping bags and 'hard earned cash' to camp out ready for the opening of the store on the next release day....

Too right ~ over-rated and over priced

Re: Apple’s ‘darkest day’

Glory1 — Fri, 04 Jan 2019 09:16:13 GMT

@Cleoriff wrote:
@Glory1 wrote:
Well personally I've no sympathy for them. It couldn't happen to a better company.

Maybe, just maybe the sheep are waking up. Hallelujah
No, they will still bring their sleeping bags and 'hard earned cash' to camp out ready for the opening of the store on the next release day....

Numpties!!

I can understand love of a brand, after all I love Samsung. But I don't rush out and buy a new phone every time Samsung release one. I can't afford it for one thing and, more importantly, I don't need to have the latest phone. Just one tthat works with no major faults. I'll probably be getting a new phone in 3 months. But because I need one after 2 years of heavy use on my S8+, not because I want to impress my friends. They could care less what phone I have.

Re: Apple’s ‘darkest day’

dgilbert2 — Sat, 05 Jan 2019 08:32:43 GMT

I do feel Trump had fingers in this one also, upsetting businesses overseas!

Re: Apple’s ‘darkest day’

Glory1 — Sat, 05 Jan 2019 09:04:08 GMT

@dgilbert2 wrote:
I do feel Trump had fingers in this one also, upsetting businesses overseas!

Well Trump sticks his fat body into everything else so nothing would surprise me

Re: Apple’s ‘darkest day’

Anonymous — Sat, 05 Jan 2019 19:59:55 GMT

Steve Jobs was, without doubt, a superb salesman which is how he managed to turn Apple around and make it appear to be the electronics equivalent of one of the prestige car brands.

The products are well built, but the guts of them are increasingly underpowered for the prices they are asking compared to what the competition are offering as others have said.

Tim Cook has been trying to increase the margin to keep Apple growing which is of course what every business tries to do so has been looking at the compeition and probably thinking 'if people will pay $1000+ for a Samsung we can charge the same for an iPhone as we have a loyal following that upgrades every year even though the changes are slight'

The problem is though, Apple's competitors manufacture everything from TVs, kitchen appliances and excavators through to mobile and fixed networking equipment so can easily afford to take a gamble on new products by cross subsidising divisions, if an Apple product doesn't succeed, it takes a major hit financially which is no doubt why they are trying to get into music streaming services to generate a regular income.

While they do have some cloud based productivity services they are small potatoes compared to Google, Amazon and Microsoft.

I think Apple are going to find themselves on the ropes again if they don't try to go after the competition aggresively but this time there won't be anyone to save them.

Maybe they'll exit hardware like Blackberry but then again the thing they've always traded on is the 'superior performance' because they design the hardware and software.

Re: Apple’s ‘darkest day’

sheepdog — Sat, 05 Jan 2019 20:45:04 GMT

It wouldn't surprise me if Tim Cook was ousted as CEO in the next year. He's taken Apple backwards with the "decreasing margins so increase pricing" mantra without actually offering anything outstanding given the manufacturing improvements. I'm all for one for incremental releases but the market has moved considerably for people to realise the money being asked for does not relate to what is being sold to them by Apple.

Removing items like the headphone jack on iphone/ipad because its what they want to is just downright ignorant of what customers need and want now. The USB-C and lack of ordinary USB ports is just a stupid design decision and ignores that customers want some compatibility with expensive kits already purchased for the money.

Don't think its going to be get any cheaper as they've got their new chip line coming in which is going to be a big shift in all products and one that may drive more customers away if there isn't a high degree of backwards compatibility.

Re: Apple’s ‘darkest day’

viridis — Sun, 06 Jan 2019 13:18:27 GMT

The difference in apple with jobs/cook is like night and day.
Jobs regularly lost his nut if even the smallest thing wasn't perfect, "we don't ship junk" reports of him throwing iPod prototypes in water and screaming at engineers that every bubble is wasted space.
With cook we've seen 2 devices that either bend easily or come bent out the box, jobs would not have said "it's normal"